Index: frontend/src/pages/LandingPage/components/Who.defaults.jsx
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--- frontend/src/pages/LandingPage/components/Who.defaults.jsx	(revision 42da64dc0d28f9380336816f6fb82c7572d0021d)
+++ frontend/src/pages/LandingPage/components/Who.defaults.jsx	(revision 42da64dc0d28f9380336816f6fb82c7572d0021d)
@@ -0,0 +1,25 @@
+import { RxChevronRight } from "react-icons/rx";
+
+const WhoDefaults = {
+  tagline: "Who it's for",
+  heading: "Anyone working on themselves",
+  description:
+    "Whether you're training regularly, trying to manage weight and nutrition, organizing your budget, tracking investments, or building discipline — Trekr brings your key habits and metrics together in one place.",
+  buttons: [
+    { title: "Create an account", variant: "secondary" },
+    {
+      title: "Learn more",
+      variant: "link",
+      size: "link",
+      iconRight: <RxChevronRight />,
+    },
+  ],
+  image: {
+    src: "https://images.unsplash.com/photo-1554284126-aa88f22d8b74?auto=format&fit=crop&w=1600&q=80",
+    alt: "Planning habits and routine",
+  },
+};
+
+export { WhoDefaults };
+
+